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Expert Profile


Steven Swaby



Position Type:


United Kingdom

Years in the field:

20 – 25 Years

Areas of Expertise

Curatorial/Collections, Distance/Digital Learning, Exhibits development, Strategic Planning

A former Head of Interpretation at London's Natural History Museum, Steven works internationally on an eclectic range of science and cultural attractions – from masterplanning and concept through to delivering final content.


Internationally he has worked on a number of culture, heritage and science projects in Europe, the US, Middle East and Asia, including major new national museums in Thailand, Kuwait and Oman. Recently he wrote and co-curated the official touring exhibition on the life and legacy of President Nelson Mandela.


His approach to interpretation begins with listening – to the client’s aims, needs and the stories they wish to tell. Working collaboratively he is able to draw out these stories, organise narratives in a coherent and compelling way, and provide a written voice that is both suitably on-brand, audience-focused and works seamlessly with design. He believes in the value of stimulating curiosity, to capture attention and engage, surprise and reward visitors.


By making connections between content and people’s own experience, interpretation can meet the needs of a variety of audiences, provide deeper, layered meaning, and bring objects and artworks to life. Steven produces content that creates meaning and facilitates the memorable, satisfying experiences that visitors expect.


As well as writing for exhibitions and attractions, Steven is also the contributing author and editor of a number of books and articles on nature, heritage, eco-tourism and science, for clients including National Geographic, HarperCollins, Marshall Cavendish and the Van Gogh Museum, Amsterdam.


Steven has a BA (Hons) 2:1 in English Literature and European History, from Exeter University, Devon, England (1991). He is also a past recipient of the BBC Wildlife Travel-Writer Of The Year Award.

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